1 Comment on Manufacturing consent
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Manufacturing consent

What is Manufacturing Consent Edward S. Herman and Noam Chomsky’s influential book, “Manufacturing Consent,” takes a close…

1 Comment on Naom Chomsky and the manufacturing consent
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Naom Chomsky and the manufacturing consent

Being obedient, consenting and unquestioning things and obeying whatever we see, creating a system where we all…

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“Creating consensus”

When thinking about the topic of “creating consensus”, we are often troubled by the collision of different…

2 Comments on Encoding & Decoding
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Encoding & Decoding

Introduction Encoding: Any message must be “encoded” before it enters the realm of mass communication. Firstly, the…

1 Comment on Manufacturing Consent: Behind the five filters
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Manufacturing Consent: Behind the five filters

In today’s era of information deluge, the influence of the media is increasingly huge. However, we inevitably…

2 Comments on Manufacturing Consent
Posted in 3. ‘Manufacturing Consent’ Or ‘Ideas of encoding and decoding’ Blog

Manufacturing Consent

In an information saturated world, the concept of ” manufacturing consent”, developed by Edward S. Herman and…

1 Comment on Manufacturing consent
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Manufacturing consent

The concept of ‘Manufacturing Consent’ originates from the work of Edward S. Herman and Noam Chomsky, in…

2 Comments on Encoding and Decoding of Hall Television Language
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Encoding and Decoding of Hall Television Language

Stuart Hall is one of the most important scholars in the field of British cultural studies since…

2 Comments on Decoding the Language of Media: Unveiling the Dynamics of Encoding and Decoding
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Decoding the Language of Media: Unveiling the Dynamics of Encoding and Decoding

Introduction: Welcome to the intricate world of media, where every image, every word, and every sound is…

2 Comments on Gaza Conflict – Encoding and Decoding Messages
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Gaza Conflict – Encoding and Decoding Messages

With the conflict going on in Gaza at the moment, the news outlets have become a very…

3 Comments on What Is Manufacturing Consent?
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What Is Manufacturing Consent?

The phrase “manufacturing consent” is from a book. Noam Chomsky co-authored 《Manufacturing Consent》 with media scholar Edward…

4 Comments on “Mom, I want to buy the toy I saw on TV.”
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“Mom, I want to buy the toy I saw on TV.”

Idea of Ecoding and Decoding Introduction   In a common scenario, children watching cartoons are interrupted by…

2 Comments on The Truth Behind Government Control
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The Truth Behind Government Control

Edward S. Herman and Noam Chomsky, in their 1988 book Manufacturing Consent, proposed five major filters. Using…

2 Comments on Deciphering the Airwaves: Unraveling Stuart Hall’s Intriguing Theory of Encoding and Decoding in Media
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Deciphering the Airwaves: Unraveling Stuart Hall’s Intriguing Theory of Encoding and Decoding in Media

Stuart Hall, one of Britain’s leading researchers in the field of literature, put forward the theory of…

0 Comment on Unraveling the Mysteries of Encoding and Decoding in Digital Media
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Unraveling the Mysteries of Encoding and Decoding in Digital Media

Encoding and decoding are key principles in digital media comprehension and interaction. While These processes are generally overlooked…

0 Comment on Medium theory
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Medium theory

What is Medium? «In the communication process, medium in a channel of the system of communication» Richard…

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The Capitalistic Web of the Culture Industry

In our ever technologically advancing culture, we often find ourselves immersed in it’s dazzling mosaic – the…

2 Comments on Deeper Understanding of Media Theory: Exploring New dimensions of information Dissemination
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Deeper Understanding of Media Theory: Exploring New dimensions of information Dissemination

In the digital age, media has a profound impact on our lives. Whether it’s social media, news…

3 Comments on Is Social Media an Innovation or a Challenge for Medium Theory?
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Is Social Media an Innovation or a Challenge for Medium Theory?

Nowadays, social media plays an important role in our lives, not only in changing how we communicate….

4 Comments on The Future “You”, Is It Still You?
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The Future “You”, Is It Still You?

In the digital age, the rapid development of Internet technology has given birth to a new world…

1 Comment on Construction of Identity in a Digital World!
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Construction of Identity in a Digital World!

Constructing an Identity in this generation is considered to be incredibly easier compared to previous generations as…

2 Comments on Construction of identity in the digital world
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Construction of identity in the digital world

How the digital world influences how people perceive and construct their identities Social media and online platforms…

2 Comments on Life is two theatres:not only in real life, also in the digital world
Posted in 2. ‘Medium theory’ Or ‘Construction of Identity in a digital world’

Life is two theatres:not only in real life, also in the digital world

“The entire world is a stage and all the men and women merely players. They have their…

4 Comments on Medium Theory: The medium is the message
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Medium Theory: The medium is the message

The medium is the message —–Marshall McLuhan The definition of “Medium Theory” Medium theory is, in fact,…