Author: Yuqiong
Posted in 4. Media Discourse’ Or ‘The male gaze’
The Male Gaze in Film and Reality
Male Gaze Laura Mulvey: Hollywood mainstream films/images– are created to reproduce dominant male heteronormative ways of looking…
Encoding & Decoding
Introduction Encoding: Any message must be “encoded” before it enters the realm of mass communication. Firstly, the…
Life is two theatres：not only in real life, also in the digital world
“The entire world is a stage and all the men and women merely players. They have their…
What Can Two Step Flow Theory Do?
WHAT? A theory that media effect is indirectly established through the personal influence of opinion leaders. This…
Posted in Hello World
Hi, everyone!
My name is Liu Yuqiong and you can also call me Yvonne. I’m from China and I…